What are they? 

The CETT is an International training and research center of tourism and hotel Management which was created in Barcelona in 1969.  Today, it is a center ascribed to the University of Barcelona that imparts all levels of training in tourism and the hotel industry. The center also  offers undergraduate and post-graduate courses and continuous  training for professionals, as well as custom-made courses for companies.
The CETT has put together the Alimara Awards for the promotion of tourism since 1985.

The Alimara Awards recognize effort and quality of product in the promotion of tourism in institutions and in private companies.  Such is the Alimara—an ancient word for a bonfire lit in elevated places to guide travelers— meaning that the brochures, posters and other promotional tourism materials, graphic as well as digital, also guide the tourist and traveler.

Since the year 2000, the Alimara Awards have been organized together with the International Tourism Fair of Cataluña, the SITC.  In 2008 the Alimara Award CAT, a prize designed to foment tourism promotion in Catalan organized in conjunction with the Generalitat de Cataluña, became part of the programme. 

In this year´s edition the Alimara Mass Media Award of the CETT will be added.  This prize recognizes the contributions made by the media to promote tourism.