Design & Management of Tourism Heritage Sites

In
Modality: Presencial
Lasting: 2 weeks (4 ECTS) (Winter School)
Hours: 55 hours
1ª edition: from 07/01/2020 to 17/01/2020
Call for applications: 07/01/2020
Languages: Spanish, English

Subjects


Tourism Heritage Sites: Definition, Typology and General Characteristics

Design & Development of Tourism Heritage Sites

Management of Tourism Heritage Sites


TOURISM HERITAGE SITES: DEFINITION, TYPOLOGY & GENERAL CHARACTERISTICS

Objectives:
  • Define the concept of tourism heritage sites.
  • Explore the types of tourism heritage sites and their potential.
  • Identify the value of the intangible heritage.
Contents:
  • The concept of tourism heritage site.
  • Fundamental aspects of tourism heritage sites: main types and characteristics.
  • The value of intangible heritage.

DESIGN & DEVELOPMENT OF TOURISM HERITAGE SITES

Objectives:
  • Learn the essential designs of tourism heritage sites.
  • Develop practical skills in spotting sites and project design for their development.
  • Acquire knowledge about the sustainable use of tourism heritage sites.
Contents:
  • Main aspects to consider while designing a new project for a tourism heritage site.
  • Creativity and sustainability in the design of tourism heritage sites.

MANAGEMENT OF TOURISM HERITAGE SITES

Objectives:
  • Acquire practical knowledge of economic and financial management.
  • Develop the ability for decision making and strategic thinking.
Contents:
  • Keys of economic and financial management.
  • Management of different tourism heritage models.
  • Decision making in policy defining.

Examples of Professional Visits:

  1. Park Güell
  2. MNAC
  3. Espai Visual

SUBJECTS