Photography from: Syllabus | Official Master of Tourism Innovation Management

Universidad de Barcelona
Academic Offer
Syllabus

Syllabus

Call for applications: October 2021
 

HOW IS THE METHODOLOGY OF THE OFFICIAL MASTER'S DEGREE IN TORUSIM MANAGEMENT?

Our learning system is designed to help you analyze and reflect on the different aspects that affect tourism innovation and ensure that you make decisions following the sector's dynamic realities.

Throughout the course, you will actively participate in the different challenges proposed by instructors and professionals in the sector to find specific solutions to different types of businesses, organizations, and tourist destinations.

The Master's Degree is divided into thematic modules, developed through face-to-face work sessions of a theoretical and practical nature. Also, during the course, professionals and active managers will participate in class, which will provide you with different and enriching points of view.

Our learning system is based on:

  • Case studies.

You will visit different organizations and companies in Barcelona, relevant for their innovative management of resources and destinations. With the help of the project managers or directors, you will learn and apply the acquired concepts.

CBL This study methodology is based on challenge-based learning (CBL). During the course, you will have to respond to real challenges posed by teachers or organizations that are part of the CETT-UB partners network.

Thus, you will provide a concrete solution for a natural environment. Institutions such as Rusticae, Compass Group, Prezo, or Vilaplana, among others, have been part of the challenges to which our students have had to respond.

PBL With project-based learning (PBL), you will tackle transversal projects that respond to a real concrete problem in the tourism sector. In this way, you will develop collaboration, problem-solving, and critical thinking skills applied in a natural work environment.

ASSESSMENT

The Master does not have final exams. Assessment is based on continuous monitoring by faculty and the program management and the resolution of individual or group written tests, and elaborating assignments throughout the course.

Official Master of Tourism Innovation Management

Total master credits: 60 ECTS (European Credit Transfer System)

Required subjects: 15 ECTS

Specialty electives: 45 ECTS

MASTER'S CAPSTONE PROJECT

The Master's Capstone Project (MCP) (15 ECTS) is the completion of the Master's learning process, where the competencies you have acquired are reflected, as well as their application and development. It is a work of business and or academic application. According to your interests and professional motivations, you will expand some aspects of the chosen specialization.

To obtain this Master's degree, students must pass this integrative subject. Thus, the MCP is an instrument to train our students to analyze tourism problems and facts through research methods based on the identification and use of different variables. It is also an assessment tool for the Master's competencies with a globalizing perspective.

The MCP is individual. You will have to carry out your work under the supervision of a professor where you can choose between three typologies:

  • Applied research projects linked to the CETT-UB Research Groups.
  • Professional application projects proposed by companies and collaborating organizations.
  • Business plans to develop business ideas.

Each project is unique and requires a different approach and attention appropriate to its objectives and subject matter. Your tutor will set the guidelines to follow.

During your training period at CETT-UB, you will have the opportunity to do your internship in first-class companies and institutions, to apply and complement the knowledge acquired, and at the same time to promote the acquisition of skills that prepare them for the exercise of professional activities.

The internships have two modalities:

  • Curricular: linked to subjects of the program you are taking and that are part of its academic curriculum, therefore, mandatory.
  • Extracurricular: not included in the syllabus and are voluntary.

The internships are carried out through university-entrepreneur cooperation agreements and are supervised by expert subject professors.

CETT-UB will help you find the most suitable opportunities for your professional profile and your motivations among the more than 900 requests from companies we receive annually. Likewise, we will help you contact and accompany you in accessing the most attractive companies and institutions to your professional objectives.

As a differential feature to the market, the CETT-UB has its group of companies dedicated to training and offering quality hotel and tourism services so that you can apply this practical knowledge without leaving the Campus:

  • Hotel Alimara
  • Àgora Residence
  • Aula Restaurant
  • Summum Restaurant & Bar

For more information, visit the Career Services, contact us by email at careerservices@cett.cat, or you can also visit us on the second floor of the Campus.

When you finish your Master's degree, you will obtain:

1) An Official Degree by the University of Barcelona: Official Master's Degree of Innovation in Tourism Management.

BOE. Resolution of November 14, 2014, of the University of Barcelona, publishing the Master's Degree in Innovation of Tourism Management syllabus.

Obtained verification of the curriculum by the Council of Universities, following a report by the Agència per a la Qualitat del Sistema Universitari de Catalunya, as well as the authorization of the Autonomous Community of Catalonia, and established the official nature of the degree by agreement of the Council of Ministers of September 26, 2014 (published in BOE of October 18, 2014).

2) A recognized qualification from CETT, Barcelona School of Tourism, Hospitality & Gastronomy, depending on the specialty or specialties chosen:

  • Master's Degree in Tourism Management of Cultural and Natural Heritage.
  • Master's Degree in Tourism Management of Culinari and Gastronomic Heritage.
  • Master's Degree in Tourism Management of Urban Destinations.

3) Double or Triple Specialization: by taking the Master's, you will be able to take, if you wish, a second and third specialization within the program that will also be officially recognized. However, you will only be able to do one specialization per year, always respecting submission periods.