- Managers in Hotels, or other types of establishments developed around touristic accommodation, that wish to acquire a general perspective of Revenue Management and Digital Marketing.
- Professionals in the sector that need a general perspective on the main elements to effectively manage the revenue and online commercialization of tourism establishments.
- Professionals from the Tourism world that wish to specialize as a Revenue Manager or Digital Marketing Manager.
- Any individual that wishes to redirect their career and acquire skills in the digital environment.
- Professionals that need to know and apply new strategies and channels in Digital Marketing.