The program gives an unusual insight into the Mediterranean gastronomy industry and cooking and explores its potential for regional, national and international tourism development as well as most popular business models of the sector. The program is aimed at the university and professional school teachers as well as students interested in the Food&Beverage sector.
Area of Study: Gastronomy, Marketing
Key Words: Mediterranean food, food products, branding, destination marketing, wine
Undergraduate Students, Graduate Students or Young Professionals
Accreditation of Languages: Level of English - Intermediate (B1-B2)
Courses are subject to changes.
Start: Monday 13 January 2020 (with lodging: arrival on Sunday 12 January)
End: Friday 24 January 2020 (with lodging: departure on Saturday 25 January)