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Bachelor's degree in Digital Business and Tourism Innovation
Bachelor's degree in Digital Business and Tourism Innovation

Bachelor's degree in Digital Business and Tourism Innovation

Call for applications: September 2022
 

Our Bachelor's Degree in Digital Business and Innovation in Tourism at CETT-UB will allow you to take the definitive step to start your professional career. Throughout your studies, you will learn and live vital experiences to create, manage and transform tourism, hospitality, and gastronomic companies and implement systems and tools for the smart management of tourist destinations.

Imagine being able to combine studies in tourism and digital business and or learning in a school with its hotel, restaurant, and students' hall of residence. A center that would also be the meeting point for students, experts in the tourism sector, and customers. Shape up your future and study with us the Degree in Digital Business and Innovation in Tourism!

Thanks to the know-how you will acquire throughout the Degree, you will participate in the sector's digitization and create new tourism products and experiences. Companies and organizations in the tourism sector need highly qualified professionals to lead their innovation and digital transformation processes.

This CETT-UB Degree transforms you:

● You will learn, directly with the best experts in the tourism sector and digital business, the entrepreneurial and technological vision for the direction and intelligent management of tourism companies and destinations in the digital environment.

● You will develop your business project during the Degree. You will be able to test it directly in our own companies and our facilities' learning and experimentation laboratories. These companies are the Hotel Alimara, the Ágora BCN International University Residence, and the Summum Restaurant.

● You will access the forefront of digital transformation in tourism. In addition to the different subjects of the program, the Degree includes an extensive program of company visits, expert talks, and attendance at events that will allow you to experience the tourism industry firsthand.

● You will take a big step in your professional career, thanks to contacting the sector's reality through your own companies and the close relationship with the business fabric.

● You will have an experiential learning system based on the resolution of real cases and problems with the collaboration of companies and partners of CETT-UB.

● You will have access to a wide range of internship placements thanks to more than 900 agreements between CETT-UB and national and international companies.

●You will have at your disposal the resources of the UB, the CETT and the World Tourism Organization (UNWTO).

●Find more reasons to study this program.

Un nou Turisme,

METHODOLOGY AND ASSESTMENT

The Degree in Digital Business and Innovation in Tourism has a 100% practical, applied and real learning system. You will be the center of the whole process and you will learn thanks to your active participation in the different activities. It also incorporates new content focused on digital tourism, but also oriented to the development of entrepreneurial or intrapreneurial projects.

ONE DEGREE AND TWO SPECIALISATIONS

The degree has two specialization routes also named mentions. The mentions will allow you to go deeper into different areas according to your interests and motivations. Thanks to these specializations, you will improve your future employability as well as a much more competitive and better valued professional profile among companies and organizations in the sector.

Parner center:

Centro Colaborador

WHY STUDY THIS BACHELOR'S DEGREE IN DIGITAL BUSINESS AND INNOVATION IN TOURISM?

This Degree focuses on the impact of new technologies on tourism businesses and organizations. Both when creating and designing new projects and when adapting and transforming existing ones.

Thanks to the comprehensive set of subjects and activities of our Degree, you will be prepared to participate in the tourism sector's digitization. You will know how to adapt to technology's constant evolution to generate new tourism products and experiences.

TRANSFORM THE TOURISM SECTOR

  • You will develop the key competencies to lead innovation and digital transformation processes in tourism.

  • You will acquire the digital mindset with a complete vision of marketing, communication, and tourism consumers. This will allow you to connect with different types of people and generate high-impact tourism experiences.

  • You will develop a dual profile, highly demanded by companies in the sector to improve their competitiveness, with knowledge of the tourism business and digital technologies.

  • You will be dedicated to the tourism industry and digitalization, essential economic activities globally, and with very high growth forecasts in the coming years.

  • You will work in a critical sector that connects cultures, countries, and people, making it easier to enjoy the world's beauty, richness, and diversity. At the same time, this sector allows you to cultivate relationships, share emotions, and generates happiness.

  • You will help create life experiences based on cultures, landscapes, and flavors, opening the door to emotions and personal growth.

LEARN WITH THE BEST

  • This Bachelor's Degree has faculty with an outstanding and proven track record in digital marketing, innovation, sustainability, and smart tourism.
  • You will learn about the latest trends in digital transformation in tourism. Throughout your studies, you will have the opportunity to attend events, visit companies and participate in conferences of professionals in the sector so that you can experience the tourism industry firsthand.
  • You will collaborate on projects with companies and organizations in the sector, such as Vodafone, Barcelona City Council, La Roca Village, etc.
  • You will visit tourism fairs such as IBTM, Smart Tourism Congress CETT Barcelona, 4YFN, Mobile World Congress, or B-Travel.
  • You will enhance your professional and personal development. CETT-UB occupies the 4th position in the ranking of employability in Catalonia.
  • You will gain recognition in the sector for your transversal competencies and management skills.
  • You will establish close ties with the business sector and local tourism administrations.

ENTREPRENEURSHIP AND CREATE YOUR OWN COMPANY OR TOURISM PRODUCT.

  • You will create your own company from the third and fourth year of the Degree. This way, you will take responsibility for your professional and managerial growth while integrating all the necessary aspects for your initiative's success.
  • You will have the personalized help of the teaching team and industry professionals associated with CETT-UB, who will mentor your business project.
  • You will be able to develop your own company or help a real company with an innovative project.
  • You will be able to use CETT's own companies as learning and experimentation laboratories for your ideas, projects, or prototypes, testing them to identify areas for improvement. These companies are the Hotel Alimara, the Ágora BCN International University Residence, and the Summum Restaurant.

A UNIQUE UNIVERSITY DEGREE

  • It is the only official Bachelor's Degree in Spain on tourism companies and organizations' digital development. You will get a unique official degree issued by the University of Barcelona and CETT, with international academic and professional recognition.
  • You will be able to choose between **two specialization itineraries **according to your interests and motivations. You will choose to specialize in the development of new tourism business models, or you will focus your career on the smart management of tourism destinations in accordance with technology, innovation, and sustainability.
  • You will benefit from CETT and the UB's prestige, with 50 years of trajectory and recognized experience in the sector.

It is highly advisable to have completed a baccalaureate in science and technology or humanities and social sciences to access the degree.

Suppose you come from a higher vocational training technical degree. In that case, you should have studied programs linked to the professional families of hospitality and tourism, commerce and marketing, business administration and management, information technology, or communications.

The recommended applicant profile for future students of the Degree is:

  • Empathy and willingness to work in a team.
  • To have a high ethical sense.
  • To have analytical and organizational skills.
  • To have critical and reflective capacity.
  • Have a good level of languages, essential for training and your professional career.
  • Be able to study the dynamics of the sector internationally.

Masters 2020

Photography from: Bachelor's degree in Digital Business and Tourism Innovation | Digital Business and Tourism Innovation

Jardín

Photography from: Bachelor's degree in Digital Business and Tourism Innovation | Digital Business and Tourism Innovation
Aulas
Photography from: Bachelor's degree in Digital Business and Tourism Innovation | Digital Business and Tourism Innovation

Aulas

Photography from: Bachelor's degree in Digital Business and Tourism Innovation | Digital Business and Tourism Innovation

Aulas

Photography from: Bachelor's degree in Digital Business and Tourism Innovation | Digital Business and Tourism Innovation

Pasillo

AN EXPERIENTIAL LEARNING JOURNEY

The Degree is structured in four academic years. Each Year you will complete 60 ECTS. In the 3rd and 4th years, you will study the subjects corresponding to the specializations, also called majors. Throughout this period, the learning process has been designed as an experiential journey that will improve your professional profile by acquiring different vital competencies.

itinerary of the bachelo'rs degree with its specialties

This academic itinerary is composed of eight learning stages:

  1. Understanding the foundations and principles of the digital environment in tourism
  2. Understanding the impact of disruptive technologies
  3. Create a business idea with different methodologies
  4. Design a tourism product or service
  5. Design the digital marketing strategy
  6. Identify the necessary sources of investment
  7. Understanding the importance of data for decision-making.
  8. Develop an entrepreneurial spirit
Un nou Turisme,

DO YOU WANT TO KNOW MORE ABOUT THE SPECIALIZATIONS?

Your specialization will allow you to study more specific topics to gain experience and knowledge. The specialization you take will also appear on your official degree, as you have acquired the associated professional competencies. Within the degree, you will be able to specialize by taking the following specializations:

DURATION

The study program of this degree is structured in four academic years, with 60 ECTS credits each. The first two academic years cover core areas for all students. The last two are dedicated to your chosen specialization.

After completing your studies in the Degree in Digital Business and Innovation in Tourism at CETT-UB, you will be able to work in four areas of application in tourism destinations, organizations and companies:

  • Startups in the tourism sector or that will provide services to the tourism sector.
  • Technology-based companies that provide services to companies in the tourism sector.
  • Tourism product and service design companies.
  • Intermediation companies (travel agencies, wholesalers, retailers, reservation centers...)
  • Tourist accommodations (hotels, rural hotels, spas, Paradores, etc.)
  • Recreational and cultural companies (theme parks, shows, museums.)
  • Catering companies (restaurant chains.)
  • Transportation companies (airlines, passenger shipping.)
Ámbitos de aplicación del Grado de Tecnología aplicada al turismo

More specifically, when you finish your specialization, you will be able to work as a:

  • Project manager in tourism companies (E-Commerce, digital marketing, digital communication, smart cities)
  • Innovation manager in the tourism company.
  • Customer Experience Manager
  • Designer of digital experiences and tourism platforms.
  • Designer of new tourism business models.
  • Web and App developer
  • Tourism web analyst technician
  • Consultant for the development of infrastructures, products, and services in smart destinations.
  • Analyst and manager of tourism knowledge in the destination
  • Intra-entrepreneur in tourism sector companies.

In addition, you will always have the Career Services department at your disposal to help you in your professional development, come and visit us, we are on the second floor of the Campus.

Un nou Turisme,

Come to our informative sessions and we will solve your doubts.

Live the CETT experience

#ThroughExperiences

 

WHAT OBJECTIVE WILL YOU ACHIEVE WITH THE BACHELOR'S DEGREE IN DIGITAL BUSINESS AND INNOVATION IN TOURISM?

The Degree's general objective is to train you to respond to the challenges and changes derived from technological and digital evolution, innovating and developing new products in the tourism, hospitality, and gastronomic fields.

  • Have a command of digital technologies and tools and know-how to apply them to transform the processes of companies, projects, and tourist destinations and program your digital platforms.
  • Through theory and practice and their application in real projects, learn the primary project management methodologies (Waterfall, Lean, Agile, Kanban, Scrum, etc.).
  • Develop your creativity with a technological and business vision. You will adapt, anticipate and respond to the challenges and changes in tourism companies and the tourism market derived from technological and digital evolution by devising new products.
  • Become a tourism entrepreneur to set up your own company and business model or implement your project in a company or tourist destination, applying the best strategies.
  • Participate from the first year designing and developing a company or an intrapreneurship project in a real company, creating tourism products and services, always with the faculty's help and tutoring.
  • Be prepared to adapt to the new posts that will take over the market in the future.

WHAT SKILLS WILL YOU ACQUIRE WITH THE BACHELOR'S DEGREE IN DIGITAL BUSINESS AND INNOVATION IN TOURISM?

With the completion of the degree, you will develop the following competencies:

  • Interpret the principles of tourism and the importance of the socio-cultural and environmental impact derived from it. Understand the economic dimension of tourism on an international scale and the impact of new technologies on its development.
  • Understand and apply the concepts and techniques used for decision-making in economic-financial management and achieve tourism organizations' objectives.
  • Develop and apply digital marketing tools in tourism.
  • Know the regulatory framework for the creation and launch of business projects in the digital tourism field.
  • Understand the main characteristics of digital business models' operation in tourism and acquire the knowledge and skills necessary to ensure sustainable development and smart management.
  • Interpret the digital phenomenon and incorporate it into the destination's strategic orientation or tourism organization's projects.
  • Design and develop innovative products and processes that generate value and represent a novelty, a change, or the generation of competitive advantage in the tourism sector.
  • Design and develop action plans for the implementation of digital tourism projects.
  • Interpret and manage information in digital contexts.
  • Use digital tools and technologies for the development of tourism platforms or solutions.

Other_

Photography from: Bachelor's degree in Digital Business and Tourism Innovation | Digital Business and Tourism Innovation
Fòrum Gatronómic
Photography from: Bachelor's degree in Digital Business and Tourism Innovation | Digital Business and Tourism Innovation

Centro de recursos

Photography from: Bachelor's degree in Digital Business and Tourism Innovation | Digital Business and Tourism Innovation

Recepción

Photography from: Bachelor's degree in Digital Business and Tourism Innovation | Digital Business and Tourism Innovation

Aulas

Photography from: Bachelor's degree in Digital Business and Tourism Innovation | Digital Business and Tourism Innovation

Aulas

HOW IS THE METHODOLOGY OF THE BACHELOR'S DEGREE IN DIGITAL BUSINESS AND INNOVATION IN TOURISM?

The Degree in Digital Business and Innovation in Tourism incorporates new content focused on digital tourism and oriented to entrepreneurial or intrapreneurial projects.

ENTREPRENEURSHIP, INTRA-ENTREPRENEURSHIP AND PROJECT DEVELOPMENT
It is a 100% practical, applied, and realistic learning system. From the first year, you will start the process of creating your own company. You will identify customer needs, detect business opportunities to design and develop authentic products and services with a digital base. At the same time, the teaching team will become your best mentor. The classrooms will be collaborative work environments with the rest of your classmates.

FIND MORE DETAILS ABOUT THE PROCESS OF CREATING YOUR COMPANY

CBL
Challenge-Based Learning (CBL) will allow you to deal with simulated or real problems posed by teachers or organizations, and companies from CETT's partner network. You will deal with situations from different areas: strategy, business, finance, technology, personnel, etc., in an experiential learning environment based on challenges in which you will interact with other students.

With this learning methodology, you will develop your specific business management skills. You will also learn transversal competencies such as critical thinking, problem-solving, resilience, or collaborative work.

Un nou Turisme,

DO YOU WANT TO KNOW THE BENEFITS OF CHALLENGE-BASED LEARNING?

  • You will achieve a deeper understanding of the subjects.
  • You will learn to diagnose and define problems before proposing solutions, developing creativity.
  • You will get involved in defining the problem and the solution you will develop to solve it, always in active learning where you will be the protagonist.
  • You will be sensitized to a crisis and carry out the necessary processes to overcome it, from research to the creation of new models, while working collaboratively and multidisciplinary.
  • You will develop social skills, such as empathy, cooperation, and collaboration.
  • You will get closer to the tourism sector's reality by establishing relationships with specialized professionals who will contribute to your professional growth.
  • You will develop impactful communication skills, using social tools and media production techniques to create and share the solutions you develop.
  • Accept mistakes and failure as a necessary part of learning.

ASSESSMENT

You can choose between two types of assessment:

  • Continuous assessment: consists of the assessment of the teaching-learning process through constant monitoring of the work done by the student and the learning he/she incorporates throughout the year.

  • Single assessment: aimed at all those students who, for justified reasons, cannot regularly attend face-to-face classes. We assess the students' learning process, taking into account the assignments designed for this purpose, which can be carried out during the semester or at the end of it, as specified in each case.

¿CUALES SON LAS ASIGNATURAS DEL GRADO?

PRIMER CURSO

SEGUNDO CURSO

TERCER CURSO

Codigo AsignaturasCréditos
193218 Análisis y gestión de datos I6
193219 Desarrollo y programación de plataformas digitales II6
193220 Comercio electrónico de productos y servicios turísticos4,5
193221 Inversión y finanzas estratégicas4,5
193222 Gestión avanzada de proyectos digitales y turísticos I4,5
193223 Marketing en buscadores y medios digitales4,5
193210 Lengua extranjera III9
193300 Prácticas en empresa II9

CUARTO CURSO

Código AsignaturasCrèdits
194224 Análisis y gestión de datos II6
194225 Medios de comunicación social6
194226 Gestión avanzada de proyectos digitales II6
194227 Personas, organizaciones y sistemas en el entorno digital6
194900 Trabajo final de grado6

Las asignaturas de cada especialidad son:

Specialization in the Generation of New Tourism Models (you must take a minimum of 30 ECTS to obtain the specialization).

  • Intelligent tourism organizations (minimum 12 ECTS)
  • Digital technology applied to tourism (minimum 18 ECTS)
Third Year ECTS TYPE
Automation of Processes for Tourism Businesses 4,5 OMM
Strategic Management of Digital Business 4,5 OMM
Customer Relationship Systems 4,5 OMM
Artificial Intelligence Applications in Tourism 3 OMM
Application of Blockchain in Tourism Transactions. 3 OMM
Fourth Year
Connectivity and Tourism Experience 3 OMM
Acceleration of Digital Projects 4,5 OMM
Virtual and Augmented Reality applied to Tourism 3 OMM
Internet of Things and Tourism 3 OMM
Smart Tourism 3 OMM

Specialization in Smart Management of Tourism Destinations (you must take a minimum of 30 ECTS to obtain the specialization).

  • Intelligent tourist destinations (minimum 15 ECTS)
  • Digital technology applied to tourism (minimum 9 ECTS)
  • Sustainable tourism development (minimum 6 ECTS)
Third course ECTS TYPE
Development of Innovation Ecosystems 4,5 OMD
Smart Tourism 3 3 OMD
Social Entrepreneurship and Tourism 3 OMD
Development, Cooperation and Tourism 4,5 OMD
Accessibility Management in Tourism 4,5 OMD
Tourism Intelligence Systems 3 OMD
Smart Destinations 4,5 OMD
Fourth course
Network Leadership and Mindfulness 3 OMD
Cybersecurity 4,5 OMD
Cloud Computing for the Tourism Industry 3 OMD
Expansion Models and Strategies in Tourism Businesses 3 OMD
Emerging Markets in Tourism 4,5 OMD
Governance and Strategies for Tourism Destinations 3 OMD
Sustainable Management of Tourism Destinations 4,5 OMD
Tourism Mobility 4,5 OMD
Visitor Interaction and Integration 4,5 OMD

Skills enhancing elective subjects (12 ECTS must be taken)

To be taken in the third and fourth years ECTS TYP
Application of Blockchain in Tourism Transactions 3 SHE
Connectivity and Tourism Experience 3 SHE
Virtual and Augmented Reality applied to Tourism 3 SHE
Internet of Things and Tourism 3 SHE
Accessibility Management in Tourism 4,5 SHE
Smart Destinations Tourism Intelligence Systems 3 SHE
Artificial Intelligence Applications in Tourism 4,5 SHE
Creation of Tourism-Cultural Products 3 SHE

You will have to take 27 compulsory credits in English as Foreign Language, distributed in subjects of 9 ECTS each over the first three years of the Bachelor's Degree.

You will achieve a level of English equivalent to C1 of the CEFR (Common European Framework of Reference for Languages).

A specialization is a specialty within the degree that will allow you to study more specific topics to gain experience and knowledge.

The specialization you take will also appear on your official degree, as you have acquired the associated professional competencies. Within the degree, you can specialize by taking the following specializations:

GENERATION OF NEW TOURISM MODELS
SMART DESTINATION MANAGEMENT

The Specialization in Generation of New Tourism Models will help you delve into the mechanisms and instruments necessary to design and implement new business models that will enable you to face the challenges and make the most of opportunities brought by the sector's constant digital transformation.

You will learn to use the most appropriate technological tools available to meet the needs and expectations of increasingly hyperconnected and interactive visitors and offer them the best possible services and experiences.

All this implies the acceptance of new attitudes and the radical reformulation of strategies in an increasingly competitive environment that is moving at a speed that exceeds regulation limits.

+ Info

The Specialization in Smart Destination Management will provide you with the necessary skills to achieve more sustainable tourism destinations and a more coherent and respectful experience towards local heritage and culture.

You will also learn how to develop business model proposals that break into the market. You will use technology in a disruptive way to facilitate and improve the visitor experience before, during, and after the trip.

Throughout the subjects of this specialization, you will delve into the mechanisms and tools necessary for the smart management of tourist destinations. You will have a comprehensive vision of the stakeholders involved and the opportunities derived from digitalization for smarter, more responsible, and sustainable management.

+ Info

GENERATION OF NEW TOURISM MODELS

The Specialization in Generation of New Tourism Models will help you delve into the mechanisms and instruments necessary to design and implement new business models that will enable you to face the challenges and make the most of opportunities brought by the sector's constant digital transformation.

You will learn to use the most appropriate technological tools available to meet the needs and expectations of increasingly hyperconnected and interactive visitors and offer them the best possible services and experiences.

All this implies the acceptance of new attitudes and the radical reformulation of strategies in an increasingly competitive environment that is moving at a speed that exceeds regulation limits.

+ Info

SMART DESTINATION MANAGEMENT

The Specialization in Smart Destination Management will provide you with the necessary skills to achieve more sustainable tourism destinations and a more coherent and respectful experience towards local heritage and culture.

You will also learn how to develop business model proposals that break into the market. You will use technology in a disruptive way to facilitate and improve the visitor experience before, during, and after the trip.

Throughout the subjects of this specialization, you will delve into the mechanisms and tools necessary for the smart management of tourist destinations. You will have a comprehensive vision of the stakeholders involved and the opportunities derived from digitalization for smarter, more responsible, and sustainable management.

+ Info

DEGREE CAPSTONE PROJECT

The Degree Capstone Project (DCP) is equivalent to 6 ECTS and consists of developing a digital innovation project in the tourism sector. It is carried out from the first year of the degree, as you acquire knowledge and tools, until culminating in the last year.

  • In the first year, with the subject Innovation Processes for the Creation of Tourism Products, you will carry out the conception of a business idea or digital innovation project in the tourism sector.
  • In the second year, with the subject Development and Programming of Digital Platforms and Entrepreneurship and Business Plan, you will study the processes necessary for its development.
  • Subsequently, in the third and fourth years, thanks to Advanced Digital Project Management and electives, you will analyze the real possibilities of implementing the project.

There are two types of DCP:

  1. Entrepreneurship project: you will develop a company project in a team. You will have to define the strategies and actions necessary to launch it to the market.

    The work structure is a business plan (executive summary, market and competition analysis, and strategic, marketing, operations, and financial plan).

  2. Intrapreneurship and innovation project: you will carry out an innovation project for a company, an institution, or an organization associated with CETT-UB. You will be presented with a challenge related to developing new services or products, creating new business lines, digitalization processes, digital marketing, or the development of digital platforms.

DEVELOP YOUR STUDIES INTERNATIONALLY

The CETT-UB campus offers its students an International Relations Office, responsible both for managing the mobility of students, teaching staff and non-teaching staff, and for guidance, advice and care for students interested in an international experience.

CETT-UB has different international mobility itineraries you can choose, representing professional added value and a life experience:

ERASMUS PROGRAM

Erasmus Program in the European Union, Sicue Program in Spain and, in the rest of the world, CETT-UB has specific agreements for bachelor’s degree students. CETT-UB offers its students the opportunity to study abroad in the universities which, like CETT-UB, promote knowledge, educational excellence and innovation.
+ info

ADVANCED MANAGEMENT PROGRAM

Students who have finished their studies will have the opportunity to undertake an international business internship with a duration between 6 and 12 months in:

  • Leading tourism and hotel companies, recognized for their high level of competitiveness and excellence.
  • Tourism solidarity projects, where they participate in international cooperation plans with NGOs for the development of responsible and sustainable tourism (10 projects).
  • Start-ups which are beginning their activity, participating in the entrepreneurial and creative process of their projects.
    + info

International Welcome Session

The degree includes two periods of mandatory curricular internships in companies (9 ECTS).

You will be able to carry out these internships in CETT's own application companies or collaborating companies or institutions with a minimum of 225 hours each.

Thanks to these internships:

  • You will perform the functions of a job position in a top-level, local or international company.
  • You will acquire new skills and attitudes to develop in natural environments.
  • You will apply the knowledge learned during the Degree.
  • You will learn about the day-to-day operations of a tourism company, its business models, and the key points of management.

Besides, and from the first year, you will also be able to carry out voluntary internships (extracurricular internships) with a maximum duration of 900 hours per year.

If you want more information about internships visit the Career Services area, contact us by email at careerservices@cett.cat or you can also visit us on the second floor of the Campus.

 

CETT at your service

As a CETT student, you will enjoy all the advantages that the center has to offer:

  • Access to the Resource Center for learning and research:

    • Have access to CETT's own resources to reinforce, complete, and expand training. All information (both physical and digital) is available in the different spaces dedicated to this function.
    • Free access to the entire digital library of World Tourism Organization (UNWTO) resources.
    • The University of Barcelona has an extensive catalog of databases to consult documents, reports, and scientific articles.
  • As a center affiliated with the University of Barcelona, we enjoy the advantages of being part of the most prestigious university in Spain: UB Sports Services, We are UB Card.

  • Discounts at the University of Barcelona School of Modern Languages. Besides, thanks to the University of Barcelona University Card, you will enjoy promotions on products and services such as opticians, restaurants, technology, pharmacies, accommodation, travel, leisure activities, among others.

  • CETT has different restaurant services, such as the Fòrum or the Aula Restaurant CETT. The Fòrum is a space that favors creativity and cultural exchange among students. It has a varied, healthy, seasonal gastronomic offer that adapts to the day's different times. It is also possible to eat at the Aula Restaurant CETT, an à la carte restaurant with the same characteristics as an authentic gastronomic restaurant.

  • Be part of the CETT Alumni community to be in contact with CETT's extensive alumni network.

Masters 2020

Photography from: Bachelor's degree in Digital Business and Tourism Innovation | Digital Business and Tourism Innovation

Jardín

Photography from: Bachelor's degree in Digital Business and Tourism Innovation | Digital Business and Tourism Innovation
Aulas
Photography from: Bachelor's degree in Digital Business and Tourism Innovation | Digital Business and Tourism Innovation

Aulas

Photography from: Bachelor's degree in Digital Business and Tourism Innovation | Digital Business and Tourism Innovation

Aulas

Photography from: Bachelor's degree in Digital Business and Tourism Innovation | Digital Business and Tourism Innovation

Pasillo

  • Discount at ÀGORA BCN International University Residence. We are the only higher education tourism center with a student residence to stay here while you study. As a CETT student, you will have unique conditions. Do not hesitate to ask!

2020

Photography from: Bachelor's degree in Digital Business and Tourism Innovation | Digital Business and Tourism Innovation
Residencia Ágora BCN
Photography from: Bachelor's degree in Digital Business and Tourism Innovation | Digital Business and Tourism Innovation
Residencia Ágora BCN
Photography from: Bachelor's degree in Digital Business and Tourism Innovation | Digital Business and Tourism Innovation
Residencia Ágora BCN
Photography from: Bachelor's degree in Digital Business and Tourism Innovation | Digital Business and Tourism Innovation
Residencia Ágora BCN
Photography from: Bachelor's degree in Digital Business and Tourism Innovation | Digital Business and Tourism Innovation
Residencia Ágora BCN

LEARNING SPACES

At CETT we are committed to creating a learning context that consolidates our own training model, with high added value resources oriented to experience, experimentation, sharing and learning, in a unique Campus.

Our students have access to different multipurpose learning spaces: the Eidos Space, La Plaça, the Creativity and Innovation Space, the Computer Classrooms or the Reception Classroom, among others.

In addition, if you are an international student, you will also have access to the International Relations Office, which will help and advise you with the procedures you need.

Facilities

CETT INTERNATIONAL SUPPORT

Because we understand the challenge of living in an environment that is not your own, the CETT-UB Campus offers you the International Relations Office (IRO), as an area designed to provide guidance, advice, and attention to international students during the Master's programs.

Our International Relations team will give you the necessary information related to logistical aspects of life in Barcelona, such as residency registration, the processing of your foreign resident's identity number (NIE), or how to find accommodation in the city.

PROCEDURES RELATED TO YOUR ACADEMIC STAY

The IRO team will provide you with updated information on the necessary procedures to carry out once you are in the city. They will provide you with guidance on essential documents such as your foreign resident's identity number (NIE), the official census at the City Council, or your university student card.

LANGUAGES

If your native language is not Spanish, the IRO team will advise how and where to learn it. They will also tell you where to learn Catalan, facilitating your integration into the city's daily life. Besides, you will strengthen your Spanish through the certified courses offered by our Language Department at CETT-UB. On the other hand, if you want to practice any different language informally, you can participate for free in our language exchange program with CETT students.

ACCOMODATION

CETT-UB is the only higher education center with a residence hall - Agora BCN, with affordable prices for the CETT student community. We also have our four-star hotel, Hotel Alimara, where you and your family and friends can enjoy advantages and discounts.

CAREER SERVICES

At CETT-UB, you have a team of expert professionals who will watch over your professional career from the moment you become part of our community.

We want you to be informed and prepared to achieve the professional goals you have set for yourself. With this motivation, you will find a team of people who will accompany you during the process in a personalized way.

Thanks to the collaboration of the leading companies in the tourism sector, you will learn and practice the most useful tools to access and develop yourself in the job market.

The service we put at your disposal is based on three fundamental pillars:

  • Continuous professional guidance focused on you, identifying your profile's strengths, analyzing your previous experience and training, and supporting us in your main motivations for growth.
  • Our close relationship with the leading players in the tourism sector, built up over more than 50 years of presence in the market, training professionals with highly sought-after skills and values.
  • Design and develop a whole range of activities, spaces for debate, and tools that we make available to you, enabling you to face any challenge you may encounter throughout your professional career.

In this way, we invite you to participate in a dynamic process adapted to your expectations that encompasses the following phases:

Definition of your professional milestones:

  • In-depth analysis of your entry profile.
  • Establishment of realistic objectives and monitoring of your roadmap.
  • Guidance in the design and development of your personalized Career Plan.

Design and elaboration of the main tools for the relationship with the labor market.

  • Review and correction of resumes and cover letters, adapting the professional objective to the market demands.
  • Letter of recommendation. Students who are in the selection process will be able to count on CETT-UB references.
  • Access to the primary research channels and access to internship and job opportunities:
  • Handling of offers and self-applications. We support you to make your profile more visible to companies and headhunters, giving you references for your application.
  • Application follow-up. We help you to know where your application is in the selection process.

Personalized coaching

  • Guidance on the search for employment opportunities
  • Simulation of job interviews and feedback on the aspects to improve
  • Competency-based interviews and mentoring for those profiles with difficulties in following the job search process or at risk of social exclusion
  • Preparation of presentations for you to learn first-hand about companies' needs to analyze the possibilities of short and medium-term linkage with an organization and exchange concerns with professionals of reference

Networking and Dynamization of activities:

  • Corporate presentations during your training period
  • Master Classes oriented to know strategic sectors
  • Dynamics and corporate challenges incorporated into your training sessions
  • Marketplaces and face-to-face/virtual job fairs where more than a hundred companies participate annually in the Campus in the personalized recruitment of talent.

Job Center with exclusive access to:

  • Over 900 internship opportunities managed annually.
  • More than 1,500 job opportunities annually.
  • Follow-up of applications submitted
  • Adaptation of customized curricula vitae and cover letters.

For more information, visit the Career Services area, contact us by email at careerservices@cett.cat, or you can also visit us on the second floor of the Campus.

Career Services

Career Services integrates a team of professionals that guide and help students throughout their degree and facilitates them contacting some of the best companies in the sector to favour their professional development towards a future job offer.

INTERNSHIP

During your training period at CETT-UB, you will have the opportunity to do your internship in first-class companies and institutions, to apply and complement the knowledge acquired, and at the same time to promote the acquisition of skills that prepare them for the exercise of professional activities.

The internships have two modalities:

  • Curricular: linked to subjects of the program you are taking and that are part of its academic curriculum, therefore, mandatory.
  • Extracurricular: not included in the syllabus and are voluntary.

The internships are carried out through university-entrepreneur cooperation agreements and are supervised by expert subject professors.

CETT-UB will help you find the most suitable opportunities for your professional profile and your motivations among the more than 900 requests from companies we receive annually. Likewise, we will help you contact and accompany you in accessing the most attractive companies and institutions to your professional objectives.

As a differential feature to the market, the CETT-UB has its group of companies dedicated to training and offering quality hotel and tourism services so that you can apply this practical knowledge without leaving the Campus:

  • Hotel Alimara
  • Àgora Residence
  • Aula Restaurant
  • Summum Restaurant & Bar

For more information, visit the Career Services area, contact us by email at careerservices@cett.cat, or you can also visit us on the second floor of the Campus.

CETT-Alumni was born as the CETT-UB Alumni Association on March 1, 1994, as an initiative to offer a service to alumni, a space for personal and professional guidance, and a meeting point for experts in the tourism, gastronomy, and hospitality sector, with the CETT-UB as their common bond.

As an association of CETT-UB alumni, its primary mission is to promote the relationship between them, thus creating a network of professionals. Their shared link is to be CETT alumni.

The main objectives of CETT-Alumni are:

  • To promote the lifelong professional development of its associates at all levels and to favor access to the world of work, professional promotion, and lifelong learning. To foster creating a hub for exchanging knowledge and experiences among alumni, offering them the association as a meeting point in the professional world.
  • To facilitate knowledge and networking through conferences, lectures, colloquium dinners, and expert sessions. CETT Alumni wants to be a center of opinion and influence on the tourism environment.
  • To establish agreements with other organizations, favoring synergies that generate value for alumni.

ÁGORA BCN INTERNATIONAL UNIVERSITY RESIDENCE

CETT-UB is the only university tourism center that has a student residence, the Ágora BCN International University Residence. As a student of any of our degrees you will enjoy exclusive discounts so you can stay here while you study. Ask us without obligation. We also have our own four-star hotel, the Hotel Alimara, where you and your family members can enjoy advantages and discounts.

agora

HOTEL ALIMARA

As part of our application companies we have our own four-star hotel, the Hotel Alimara. Located at the foot of the Collserola mountain range and within the CETT Campus itself, both you and your family members will be able to enjoy advantages and discounts.

Hotel Alimara

 
Reservation FeePrice *Total Price **
795 €6.954 €7.749 €

Approximated price. Ask our student guidance team for more information

*Yearly payment without reservation fee

**UB rate not included in the total price

Full course price - 60 credits (ECTS)

CETT Foundation, with the firm conviction that training and transmission of knowledge are fundamental, extends the study aid program already offered annually to students and includes new scholarships for the 2021/2022 academic year, also taking into account the difficulties generated by COVID-19.

Besides, CETT will also accept payments in 6, 10, or 12 months through bank financing plus a 5 % discount of total enrollment fees should students wish to choose this option. Find out about the special conditions.

After completing our Bachelor's Degree you will obtain the following qualification:

QUALIFICATION RUCT CODE
Graduat o Graduada en Negoci Digital i Innovació en Turisme 2504177
 

Our Guidance Team will answer you

Mariona Gómez

Orientación de Grados Universitarios y Ciclos Formativos

info@cett.cat

Telf +34 671 607 870

Photography from: Bachelor's degree in Digital Business and Tourism Innovation | Digital Business and Tourism Innovation Photography from: Bachelor's degree in Digital Business and Tourism Innovation | Digital Business and Tourism Innovation

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