TRANSFORM YOURSELF TO LEAD FOR CHANGE
- You will learn the skills related to managing digital transformation projects and tourism experiences.
- You will understand the competitive advantages provided by new technologies such as Big Data or digital analytics, among others, through the study of real projects with companies,
- You will be able to identify the new technologies that are impacting the tourism business.
- You will be able to design an appropriate technological strategy for developing tourism projects in the digital environment.
- You will improve your soft skills for the leadership of tourism projects.
- You will work on projects applying the best management methodologies that will help you to lead teams and drive them to success.
- You will build tourism experiences in native digital environments to promote the transformation of the sector.