8 y 9 de noviembre de 2023
Research Group in Tourism Accommodation and Food service industries
GRATiR is the Research Group in Tourism Accommodation and Food service of the CETT Barcelona School of Tourism, Hospitality, and Gastronomy.
The research activities of this group are focused on responding to the challenges faced by companies linked to two of the pillars of tourism: the tourist accommodation industry and the catering industry.
The main lines of work are:
GRATiR is part of the Tourism, Hospitality and Gastronomy Research Group (TURHOGA), recognized as an Emerging Research Group by the Agency for the Management of University and Research Grants of the Generalitat de Catalunya, with file number 2021-SGR -00939.
Companies face significant challenges in the new social and economic context in the tourist accommodation and food service industries. Some examples are:
- Responding to consumer demands and expectations.
- Adapting to new business models.
- Smart management of all the big data they have at their disposal.
In this context, this line of work aims to provide academic knowledge that will allow them to understand the functioning of these industries better and respond to the challenges they face.
Keywords: holiday rentals, campsites, costs, collaborative economy, the evolution of the industry, hotels, income, marketing, organizational and business models, employment, prices and forecasts, human resources, restaurants, satisfaction, rural tourism.
The fulfillment of business principles linked to ethics and sustainability in its three dimensions (social, economic, and environmental) are key to business excellence.
This line of work aims to identify the benefits of following these principles for companies in the accommodation and catering sector, paying particular attention to aspects of corporate social responsibility (CSR) or intra-company innovation and society in general.
Keywords: client, experiences, social innovation, needs, quality, corporate social responsibility (CSR), service, management systems, value sustainability.
Turismo rural: cuatro de cada diez ciudadanos lo practicaron en 2021
Un 41% de la ciudadanía del Estado español practicó turismo rural en 2021, cinco puntos más que el año anterior. Son datos del Observatorio de Turismo Rural, un proyecto de investigación impulsado por Escapada Rural , el CETT-UB y Netquest que se ha presentado este miércoles en el stand de SEGITTUR en Fitur . Datos de turismo rural El observatorio aporta otras informaciones destacadas: ...
The CETT's Research Group in Tourism Accommodation and Food Service, offers a visualization of the main lines of work of the group, as well as material related to studies and training projects. These actions are included in the following reports of the last courses: