HELENA PÉREZ PÉREZ
HELENA PÉREZ PÉREZ
CETT Barcelona School of Tourism, Hospitality and Gastronomy
Bachelor in Tourism
Research group:
Research groups in Tourism Accommodation and Food Service Industries
Field of specialization:
Entrepreneurship and business innovation,
Digital transformation and change adaptation,
Artificial intelligence and automation,
Virtual and augmented reality,
Big Data and decision-making,
Hotel management and accommodation management,
Revenue management and distribution,
Customer experience management,
R&D&I projects,
Pedagogical innovation and active learning
Thematic block/Department: