Program Structure
Objectives
- Understand the new reality of Digital Economy.
- Develop and create new Digital Business Models and projects.
- Study and analyze the main actors in the digital ecosystem: Enterpreneurs, Digital companies and Investors.
- Learn how to generate systems of innovation inside and outside the companies.
- Know, understand and apply Innovation Tools: Design Thinking, LEGO Serious Play, etc.
- Ideate, create and develop an innovation project.
Modality
GENERAL STRUCTURE
DIGITAL BUSINESS & ENTERPRENEURSHIP
INNOVATION MANAGEMENT & TOOLS
| 3 Week Modality | 4 Week Modality |
|---|---|
| +FINAL PROJECT | |
| 75 hours of instruction | 90 hours of instruction |
| July 06 - July 23 | July 06 - July 30 |